Communication is a key element of strong leadership and must be:
- Candid
- Authentic
- Empathetic
- Two way
- Always about the listener/receiver, not about the speaker
But most importantly, communication is about the audience. It is easy to fall in the trap of communicating what you want to say in a manner that means something to you as the leader. More importantly, the leader needs to stand back and ask themselves, what is the current mindset of this audience? What do they care about? What are they worried about? Once you honestly assess the current mindset of the audience, you then need to ask yourself where do you want them to be when you are finished with this communication. At this point, and only, this point, can you address what needs to be communicated and how to get them there. Always remember, it is not about you, it is about them.
Collaboration is another key element. This can be collaboration with the audience, your clients, other stakeholders, other groups in your organization. No group or individual is an island. We get things done well only with and through others.
Leaders need to persuade people to change, to see the possibilities, to work hard to achieve a goal and to achieve what they may have thought was not possible. Therefore communication and collaboration skills are one of the critical 5 C's of Leadership.
Until Next Time,
Gail
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